SOCIAL THAT MAKES SENSE

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SOCIAL THAT MAKES SENSE *

great social shouldn’t be complicated.

Social media doesn’t have to be overwhelming—or overcomplicated. I help brands and businesses bring smart strategy, sound structure, and ownable storytelling together, so your social presence finally makes sense for you.

make sense of your social →

services that make sense

the audit

Start by seeing what’s really going on.
Before we plan or post, I take a clear, objective look at your channels to see what’s working, what’s not, and where your energy’s best spent. You’ll walk away with data-backed insights and practical recommendations you can act on right away.

the playbook

We build a plan that makes sense for you.
Using what we’ve learned, we’ll define your north star, clarify your content pillars, and map out a strategy that fits your goals and your bandwidth. It’s the roadmap that gives every post and campaign purpose.

the activation

Then, it’s time to put the plan in motion.
From content calendars and copywriting to publishing, engagement, and reporting, I handle the day-to-day details that keep your presence consistent and connected. It’s equal parts creative and operational — designed to make every social social touchpoint feel intentional.

👋 meet molly

I’m a social media consultant, strategist, and creative director.

I have a decade of experience connecting brands with their audiences through strategy, content, and everything in between.

After working mostly agency-side, but getting my start in the trenches of a small business, I bring smart, practical social media thinking to brands across food, CPG, fashion, outdoor, beauty, retail, and media/entertainment.

I believe social should be fun, first and foremost social, and rooted in strategy that actually works. I help brands make sense of their social presence, connect with their audience, and grow in ways that feel intentional — not overwhelming.

let's work together →

let’s talk social.

Whether you’re looking for a full partner or just need a clear path forward, I’d love to hear from you.